| The Shopping Channel | |
|---|---|
| The Shopping Channel logo | |
| Launched | January 1, 1987 |
| Owned by | Rogers Media |
| Picture format | 480i SDTV |
| Country | Canada |
| Broadcast area | National |
| Headquarters | Mississauga, Ontario |
| Formerly called | Canadian Home Shopping Network |
| Website | The Shopping Channel |
| Availability | |
| Satellite | |
| Bell TV | Channel 660 (SD) |
| Shaw Direct | Channel 392 (SD) |
| Cable | |
| Available on most Canadian cable systems | Check local listings, channels may vary |
| IPTV | |
| Bell Aliant TV | Channel 16 (SD) |
| Bell Fibe TV | Channel 660 (SD) |
| MTS | Channel 7 (SD) |
| Optik TV | Channel 18 (SD) |
| SaskTel | Channel 231 (SD) |
The Shopping Channel is a Canadian English language cable television home shopping channel. The Shopping Channel is a division of Rogers Media. The channel is headquartered in Mississauga, Ontario. It showcases various products throughout the day of which viewers can purchase either by telephone or internet. TSC also distributes a catalogue twice per year and owns an off-air outlet store located in Toronto.
The only day that TSC doesn't sell any items is Christmas Day. Sale broadcasts are replaced by Christmas scenes with holiday music in the background. TSC usually goes dark for the Christmas holiday at about 4 P.M. EST Christmas Eve. They go back to standard broadcasting at 12 A.M. EST Boxing Day.
As with most home shopping cable channels, the products, such as jewellery and dresses, are mainly aimed at a female audience.
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Founded by Canadian entrepreneur, John Goldberg, the channel went on the air on January 15, 1987[1] as the Canadian Home Shopping Network (CHSN), under the umbrella of the Canadian Home Shopping Club (CHSC), and was affiliated with the U.S. Home Shopping Network (HSN). The channel was exempted from licensing by the Canadian Radio-television and Telecommunications Commission (CRTC), but for several years this was on the condition the channel not use live motion video to demonstrate its products. Animated graphics could be used, but otherwise CHSN was limited to a slide-show format with voice-overs. This restriction was lifted in 1995.
The first on-air host was Sandi Hall. Hosts from the first year included "Bargain" Bill Allison (husband to Betty-Jean Allison, a current host), Mike Banks, Craig Hamilton (Stash Cairo), Alexandra Elliot (Martha Zidel) and Rosemary Frasier and Hugh Wilson. In January 1988 Rogers Communications acquired the organization from John Goldberg. Rogers then installed Simon Dean as the new president.
The Canadian Home Shopping Network was renamed to The Shopping Channel (TSC) in 2000.
After adopting its current name, the channel commonly used the acronym "TSC", which had a stylized askew-square logo. Its use was cut back significantly after complaints from the hardware store chain TSC Stores, which used a vaguely similar logo.
In July 2011, The Shopping Channel launched a high definition feed called The Shopping Channel HD that simulcasts the standard definition feed.
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